Game
Changing
Creative
Changing
Creative
For the World of Licensing
Hot off the press
Request our 2022 Trend ReportTMNT
Wonder Woman 1984
NFL
Breaking
BadWizarding
WorldStranger
ThingsMajor
League SoccerLego
Star WarsTMNT
Wonder Woman 1984
NFL
Breaking
BadWizarding
WorldStranger
ThingsMajor
League SoccerLego
Star Wars
Focused Approach
Trend
Leading
Innovation
Leading
Innovation
At Red Central our unparalleled research into trends across fashion, social and pop culture drives everything we do. It’s why we are the undisputed ‘go to’ creative agency for entertainment brand licensing worldwide.
We live and breath it
Life at RedWhat we do
Consumer Products
Our holistic approach to brand licensing covers off all aspects of extending a brand into product development. Creating effective strategies and tools to inspire and empower our partners, from quick turn to tent pole, evergreen to refresh, or key moment/event exclusive.
1 / 5
What we do
Consumer Products
Our holistic approach to brand licensing covers off all aspects of extending a brand into product development. Creating effective strategies and tools to inspire and empower our partners, from quick turn to tent pole, evergreen to refresh, or key moment/event exclusive.
1 / 5
What we do
Retail
Retail strategy, be it in-store or online, mass or specialty, is a key piece of the licensing puzzle and we have worked with many of the world’s major retailers. We can conceptualise, create 3D mock ups, brand narratives and toolkits for everything from simple signage to in-store theatre.
2 / 5
What we do
Retail
Retail strategy, be it in-store or online, mass or specialty, is a key piece of the licensing puzzle and we have worked with many of the world’s major retailers. We can conceptualise, create 3D mock ups, brand narratives and toolkits for everything from simple signage to in-store theatre.
2 / 5
What we do
Marketing
Effective communication of brand values underpins every marketing strategy, and we have a wealth of experience in helping clients maximise the impact of brand intelligence and messaging for B2B and B2C with powerful pitch or presentation decks, videos and motion graphics.
3 / 5
What we do
Marketing
Effective communication of brand values underpins every marketing strategy, and we have a wealth of experience in helping clients maximise the impact of brand intelligence and messaging for B2B and B2C with powerful pitch or presentation decks, videos and motion graphics.
3 / 5
What we do
Brand
Development
Development
Alongside our expertise in brand extension and promotion, we relish the opportunity to create a brand from scratch. Through ideation and concepts to cinematic 3D, vector and animated logos, all expertly backed with rationale and brand DNA.
4 / 5
What we do
Brand
Development
Development
Alongside our expertise in brand extension and promotion, we relish the opportunity to create a brand from scratch. Through ideation and concepts to cinematic 3D, vector and animated logos, all expertly backed with rationale and brand DNA.
4 / 5
What we do
Promotion
We create tools to harness the synergy between brands in a promotional context, ensuring an authentic and effectual collaboration. We develop key art, style guides, mock ads and full blown campaigns, supported by dynamic brand partnership videos.
5 / 5
What we do
Promotion
We create tools to harness the synergy between brands in a promotional context, ensuring an authentic and effectual collaboration. We develop key art, style guides, mock ads and full blown campaigns, supported by dynamic brand partnership videos.
5 / 5
Red from day dot
What we doSome of Our Friends
We Play Globally
Our roots are in the UK, but our clients are everywhere. The world inspires us!